Tony Billings paper featured in American Accounting Association press release
Mike Ilitch School of Business Professor of Accounting Tony Billings has received special recognition from the American Accounting Association. His paper, originally published in the Journal of Management Accounting Research, was featured in a special press release.
The paper, “Corporate Social Responsibility and Technological Innovation,” was co-authored by Xinghua Gao (Washington State University) and Yonghong Jia (Iowa State University), graduates of the Ilitch School’s Ph.D. program in finance.
The American Accounting Association is the largest community of accountants in academia. They shape the future of accounting through teaching, research and a powerful network.
This study examines the relation between corporate social responsibility (CSR) and firm innovation. We replicate and extend the work of Mao and Weathers (2019), who investigate employee treatment and innovation, and find that CSR has an incremental effect on innovation outcomes (measured as citation-weighted patent counts) beyond the documented effect of employee treatment. The CSR effect mostly comes from CSR strengths rather than concerns. This effect remains robust after we address potential endogeneity concerns using three identification strategies. We also find that the CSR effect exists only in situations of more effective board monitoring, stronger CEO leadership, and greater employee human capital, and is greater in complex firms. Our overall evidence is consistent with the argument that CSR enhances technological innovation as it helps firms develop internal resources and capabilities related to creative corporate culture, long-term orientation, and employee knowledge and skills that are critical and conducive to innovation success.