Attila Yaprak to be published in International Business Review

Professor of Marketing Attila Yaprak had an article accepted for publication in the International Business Review. “The Influence of Firm-Specific and Country-Specific Advantages in the Internationalization of Emerging Market Firms: Evidence from Turkey” was co-authored with Turkan Yosun and Dilek Cetindamar, both at Sabanci University in Turkey. 

International Business Review provides a forum for academics and professionals to share the latest developments and advances in knowledge and practice of international business. It aims to foster the exchange of ideas on a range of important international subjects and to provide stimulus for research and the further development of international perspectives. The international perspective is further enhanced by the geographical spread of the contributors. Articles, all of which are refereed, comprise: empirical studies with practical application; examinations of theoretical and methodological developments in the field of business studies; and reviews of the literature in international business. IBR is the official journal of the European International Business Academy. The journal has a 5-year impact factor of 3.09, 2016 impact factor of 2.94, and an overall impact factor of 2.48. 

Abstract

This paper examines the role of institutional factors that enable firm- and country-specific drivers of emerging market (EM) firms’ internationalization based on case-based research conducted in one EM, Turkey. Findings indicate that five firm-specific and five country-specific advantages drove the focal case study firms abroad. The firm-specific factors included financial and operations supremacy; excellence in value chain activities; inexpensive human resources; rapid learning capabilities in production and technology development; and adaptability to foreign markets. The country-specific factors included home-government policies supporting internationalization; logistical advantages arising from geographical position; adaptability capabilities resulting from former survival through institutional voids; strong social ties formed through networks; and availability of low-cost resources. These findings are discussed and future research questions are offered.