COR aims to commercialize new heart-rate monitor tech

Phillip Coleman may be studying marketing at Wayne State University but the undergraduate student has his sights set on something bigger: building his own startup. He and three others launched COR five months ago. The bio-tech firm is working to commercialize new heart-rate monitor technology developed at WSU. The monitors can be worn on the user’s ear, making the heart-rate measurement easily accessible and not intrusive. Coleman got started with COR while undergoing entrepreneurial training at the Blackstone LaunchPad at Wayne State University.

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