Robert Acton

Part-Time Faculty in Marketing

Faculty areas of expertise

Strategic planning
Sales
Management

Get in touch

Email
fw1203@wayne.edu

Get to know Robert Acton

Biography

Building a medical staffing firm into a multi-million dollar enterprise has given me experience in nearly all areas of marketing. The practical and successful application of marketing concepts made a positive difference in the lives of many employees and their families.

I started my career as a professor of music and earned the Doctor of Musical Arts degree from The University of Michigan. After six years, I made a career change and went on to receive an MBA from the University of Detroit.

Once the business was sold in 2015, I returned to my earlier love of working with students. It is a privilege to be affiliated with the Mike Ilitch School of Business!

Ph.D., University of Michigan
M.B.A., University of Detroit, Marketing, 1985
- Strategic planning
- Sales
- Management
- Strategic marketing
- Personal selling and sales management
- Consumer behavior and trends