Cristina Recchia

Cristina Recchia


Part-Time Faculty in Information Systems Management


Curriculum Vitae

Cristina Recchia

Academic Programs

  • Information systems management


Innovation and Diffusion; SaaS and Agility; Customer Relationship Management; Technology and Inertia; Digital Sales and Consulting; Solution Selling Sales Leadership; New Business and Territory Planning; Managing Complex Sales Cycles; Building Executive Relationships; Pioneering Innovative Directions; Customer Retention/Referrals; Enterprise Technology Sales


 B.A. Michigan State University

M.B.A. Wayne State University

Ph. D. Wayne State University - In Process

Research and teaching interests

The effects of SaaS and Cloud based technologies on business agility and firm performance in SMB

The effects of horticulture and animal therapy on children suffering from PTSD caused by abusive family relationships (empirical research)

I am an MSU Advanced Master Gardener and a Therapy Dog International handler. Quinn (in picture) is a certified therapy dog. :)


Cristina is a PhD candidate at Wayne State University in the College of Industrial Engineering,GET program.She will start teaching CRM at Mike Ilitch School of Business, Wayne State University in the Winter of 2019. She has extensive experience as a Sales and Marketing Executive  with decades of successful sales, sales management and consulting in Fortune 500 enterprises. She is a courageous, inspirational
leader with a proven track record of leveraging high potential resources into high functioning teams that drive
incremental growth and customer delight. She has a strong track record in new business development, enterprise
sales, global and regional contract negotiations and effective business partnering.

Cristina also does extensive community work in horticulture and animal therapy with young children to aid in the treatment of PTSD and other behavioral  and emotional problems caused by abusive family relationships. She is an MSU Advanced Master Gardener and a Therapy Dogs International Certified Handler 


Courses taught by Cristina Recchia

Spring-Summer Term 2023

Winter Term 2023

Spring-Summer Term 2022

Winter Term 2022