Entrepreneurship and innovation courses

Undergraduate courses

Visit the Schedule of Classes to see which EI courses will be offered in the upcoming term.

EI 5000: Introduction to Entrepreneurship and Innovation (3 credits)

Introduces the integrative new venture development framework, processes and tools applied throughout the program, and explores opportunities, resources available and the local entrepreneurial ecosystem. (T)

May be used as a Management or Information Systems Management major elective. 

Prereq: Open only to upper division students who have completed at least 60 credit hours and have a cumulative grade point average of 2.5 or above; others by consent of the program director.

EI 5200: Startup Financing and Profitability (3 credits)

Introduces students to basic accounting and financial information and the tools necessary to understand the workings and prospects a new venture; explore funding options for new ventures and develop financial projections required in a business plan. (Y)

May be used as a Finance major elective.

Prereq: Consent of instructor.

EI 5400: Management and Leadership for Entrepreneurs (3 credits)

Topics include: the essential attributes of a successful entrepreneur and innovation; development of effective networks and personal relationships; working with and blending the strengths and talents of others, group and team dynamics; effective leadership and management; the every-day challenges of creating, owning and running a new venture, and exploring the differences which arise due to the type and size of the new venture. (Y)

May be used as a Management or Information Systems Management major elective. 

Prereq: Consent of instructor.

EI 5600: Marketing New Ventures (3 credits)

Topics include: Product development vs. Customer development; Market types; Customer types; Diffusion and Adoption Life Cycle Theories and Concepts; Market opportunity analysis and product/ market fit, estimation of market size; Value proposition, Positioning Statement; marketing strategy and plan for initial launch and to get, keep and grow the customers needed to sustain a new venture. (Y)

May be used as a Marketing major elective.

Prereq: Consent of instructor.

EI 5900: Special Topics in Entrepreneurship and Innovation (3 credits)

Prereq: Consent of instructor. (I)

EI 5950: Directed Study in Entrepreneurship and Innovation (3 credits)

Prereq: Consent of instructor. (T)

EI 6000: Entrepreneurship and Innovation Capstone (3 credits)

Combines bi-weekly seminars with a project-intensive learning experience situated in the Detroit entrepreneurial ecosystem. Integrate and apply accumulated learning experiences from previous courses to the creation of a viable new venture and reach a decision whether or not to proceed, pivot, or terminate a new venture, and plan how to take these next steps. (T)

Prereq: EI 5000 and satisfaction of elective credit requirements. Open only to students admitted to the Entrepreneurship and Innovation Certificate program; others by consent of the program director.

FPC 5025: Entrepreneurship in the Arts (3 credits)

Identify the intersection of the arts, arts culture, entrepreneurship and the individual to provide a practical and meaningful guide to creating a professional career in the arts. (Y)

Prereq: EI 5000 and admission for credit toward Entrepreneurship and Innovation Certificate program; or written consent of instructor.

FPC 5660: Creativity (3 credits)

Theoretical and experiential exploration in creativity and its relation to individuals, organizations, and the entrepreneurial process.  (Y)

Prereq: EI 5000 and admission for credit toward Entrepreneurship and Innovation Certificate program; or written consent of instructor.


Graduate courses

Visit the Schedule of Classes to see which EI courses will be offered in the upcoming term.

EI 7000: Introduction to Entrepreneurship and Innovation (3 credits)

Exploration of entrepreneurship and innovation, introduces an integrative new venture development framework along with processes and tools applied throughout the certificate program; explores opportunities, resources available and the regional entrepreneurial ecosystem. (T) 

EI 7200: Startup Financing and Profitability (3 credits)

Introduces students to basic accounting and financial information and the tools necessary to understand the workings and prospects a new venture; explore funding options for new ventures and develop financial projections required in a business plan. (Y) 

Prereq: EI 7000. Open only to students admitted to the Graduate Certificate in Entrepreneurship and Innovation program; others by consent of the program director.

EI 7400: Management and Leadership Issues in Entrepreneurship and Innovation (3 credits)

Topics include: the essential attributes of a successful entrepreneur and innovation; development of effective networks and personal relationships; working with and blending the strengths and talents of others, group and team dynamics; effective leadership and management; the every-day challenges of creating, owning and running a new venture, and exploring the differences which arise due to the type and size of the new venture. (Y) 

Prereq: EI 7000. Open only to students admitted to the Graduate Certificate in Entrepreneurship and Innovation program; others by consent of the program director.

EI 7600: Marketing New Ventures (3 credits) 

Topics include: Product development vs. Customer development; Market types; Customer types; Diffusion and Adoption Life Cycle Theories and Concepts; Market opportunity analysis and product/ market fit, estimation of market size; Value proposition, Positioning Statement; marketing strategy and plan for initial launch and to get, keep and grow the customers needed to sustain a new venture. (Y) 

Prereq: EI 7000. Open only to students admitted to the Graduate Certificate in Entrepreneurship and Innovation program; others by consent of the program director.

EI 7800: Special Topics in Entrepreneurship and Innovation (3 credits)

Prereq: EI 7000. Open only to students admitted to the Graduate Certificate in Entrepreneurship and Innovation program; others by consent of the program director. (I) 

EI 7850: Directed Study in Entrepreneurship and Innovation (3 credits)

Prereq: EI 7000. Open only to students admitted to the Graduate Certificate in Entrepreneurship and Innovation program; others by consent of the program director. (T) 

EI 7900: Entrepreneurship and Innovation Capstone (3 credits) 

Combines bi-weekly seminars and discussions with a project-intensive learning experience situated in the Detroit entrepreneurial ecosystem. Integrate and apply accumulated learning experiences from previous courses to the creation of a viable new venture; to reach a decision whether or not to proceed, pivot, or terminate a new venture; plan how to take the next steps; and/or continue to pursue funding and achieve venture success. (T) 

Prereq: EI 7000 and satisfaction of elective credit requirements. Open only to students admitted to the Graduate Certificate in Entrepreneurship and Innovation program; others by consent of the program director.

FPC 5025: Entrepreneurship in the Arts (3 credits)

Identify the intersection of the arts, arts culture, entrepreneurship and the individual to provide a practical and meaningful guide to creating a professional career in the arts. (Y) 

Prereq: EI 7000 and admission the Graduate Certificate in Entrepreneurship and Innovation program for credit toward the program.

FPC 5660: Creativity (3 credits)

Theoretical and experiential exploration in creativity and its relation to individuals, organizations, and the entrepreneurial process. (Y) 

Prereq: EI 7000 and admission the Graduate Certificate in Entrepreneurship and Innovation program for credit toward the program.