Courses

All courses offered in the Mike Ilitch School of Business.

EI 1000 Entrepreneurial Explorations Cr. 1

Seminar series designed to expose students to entrepreneurship and innovation through exercises and interaction with experienced entrepreneurs and innovators. Offered Every Term.


EI 5000 Introduction to Entrepreneurship and Innovation Cr. 3

Introduces the integrative new venture development framework, processes and tools applied throughout the program, and explores opportunities, resources available and the local entrepreneurial ecosystem. You will work with a team of peers over the course of the term to apply core concepts around the entrepreneurial mindset, business model creation, customer validation, marketing, and delivering a pitch. This class provides an experiential and hands-on experiment in entrepreneurship that pushes students beyond the theoretical and intellectualization of starting a business. No credit after MGT 5650. Offered Every Term.

Restriction(s): Enrollment is limited to Undergraduate level students.


EI 5400 Management and Leadership for Entrepreneurs Cr. 3

Topics include: the essential attributes of a successful entrepreneur and innovation; development of effective networks and personal relationships; working with and blending the strengths and talents of others, group and team dynamics; effective leadership and management; the everyday challenges of creating, owning and running a new venture, and exploring the differences which arise due to the type and size of the new venture. Offered Yearly.

Restriction(s): Enrollment is limited to Undergraduate level students.


EI 5900 Special Topics in Entrepreneurship and Innovation Cr. 3

Topics to be announced in the schedule of classes. Offered Yearly.

Restriction(s): Enrollment is limited to Undergraduate level students.

Repeatable for 6 Credits


EI 5950 Directed Study in Entrepreneurship and Innovation Cr. 3

Offered Every Term.

Restriction(s): Enrollment is limited to Undergraduate level students.


EI 6000 Entrepreneurship and Innovation Capstone Cr. 3

Combines seminars with a project-intensive learning experience situated in the Detroit entrepreneurial ecosystem. Integrate and apply accumulated learning experiences from previous courses to the creation of a viable new venture and reach a decision whether or not to proceed, pivot, or terminate a new venture, and plan how to take these next steps. Offered Every Term.

Prerequisites: EI 5000 and 3 of (EI 5200, EI 5400, EI 5600, EI 5900, EI 5950, FPC 5010, or FPC 5660)

Restriction(s): Enrollment is limited to Undergraduate level students.


EI 7000 Introduction to Entrepreneurship and Innovation Cr. 3

Exploration of entrepreneurship and innovation, introduces an integrative new venture development framework along with processes and tools applied throughout the certificate program; explores opportunities, resources available and the regional entrepreneurial ecosystem. You will work with a team of peers over the course of the term to apply core concepts around the entrepreneurial mindset, business model creation, customer validation, marketing, and delivering a pitch. This class provides an experiential and hands-on experiment in entrepreneurship that pushes students beyond the theoretical and intellectualization of starting a business. Offered Every Term.

Restriction(s): Enrollment is limited to Graduate level students.


EI 7400 Management and Leadership for Entrepreneurs Cr. 3

Topics include: the essential attributes of a successful entrepreneur and innovation; development of effective networks and personal relationships; working with and blending the strengths and talents of others, group and team dynamics; effective leadership and management; the everyday challenges of creating, owning and running a new venture, and exploring the differences which arise due to the type and size of the new venture. Offered Yearly.

Prerequisites: EI 7000 with a minimum grade of C

Restriction(s): Enrollment is limited to Graduate level students.


EI 7600 Marketing New Ventures Cr. 3

Topics include: product development vs. customer development; market types; customer types; diffusion and adoption life cycle theories and concepts; market opportunity analysis and product/ market fit, estimation of market size; value proposition; positioning statement; marketing strategy and plan to launch and sustain a new venture. Offered Yearly.

Prerequisites: EI 7000 with a minimum grade of C

Restriction(s): Enrollment is limited to Graduate level students.


EI 7800 Special Topics in Entrepreneurship and Innovation Cr. 3

Offered Yearly.

Prerequisites: EI 7000 with a minimum grade of C

Restriction(s): Enrollment is limited to Graduate level students.


EI 7850 Directed Study in Entrepreneurship and Innovation Cr. 3

Advanced independent readings and research under the supervision of a graduate faculty member in areas of special interest to student and faculty member. Offered Every Term.

Prerequisites: EI 7000 with a minimum grade of C

Restriction(s): Enrollment is limited to Graduate level students.


EI 7900 Entrepreneurship and Innovation Capstone Cr. 3

Combines seminars and discussions with a project-intensive learning experience situated in the Detroit entrepreneurial ecosystem. Integrate and apply accumulated learning experiences from previous courses to the creation of a viable new venture; reach a decision whether or not to proceed, pivot, or terminate a new venture; plan how to take the next steps and/or continue to pursue funding and achieve venture success. Offered Every Term.

Prerequisite: EI 7000 with a minimum grade of B

Restriction(s): Enrollment is limited to Graduate level students.